The hygienic solution for urinating
Project
Unsee the known
My responsibilities
Concept
Illustrations
Multimedia content
Logo
Tools
Illustrator
Year
2022
No possibility to wash your hands? No problem: With the disposable gloves from Bluey the sweaty penis can be held easily and hygienically during urination
CONCEPT
A humorous twist on sexist narratives
– From Pinky to BlueyGloves
The market is full of rosa, sexist products that are being sold expensively to women. One of them was „Pinkey Gloves“, cheap disposable gloves to change tampons. This was the „innovative idea“ of two young men that were promoted by the German TV show „Die Höhle der Löwen“.
The recommendation to wear a glove to touch tampons implies the impurity of the female period, a narrative that has been told over centuries.
To illustrate the absurdity of this product, we developed the website of a fictive product called BlueyGloves. A disposable glove for men to avoid touching their penis while urinating.
IMPACT
One sexist
product less
With the speculative product BlueyGloves, we have contributed to the public discourse of sexism and the stigmatization of the period. The public debate resulted in the withdrawal of PinkeyGloves from the market.
